Background
Paired with Nic Evans, we created U&I, a U-Haul and Ikea partnership, making renovation easier. Users can log onto Ikea’s website and click on the U&I service button, leading to the service landing page. There, users can see how products would look in their new room without doing the manual moving. Once satisfied with the new look, users can virtually pack their chosen products into U-Haul boxes, choosing to ship to home or pick up in store. Users also have the option of renting a U-Haul truck for their renovation, getting a 15% rental discount for spending a minimum of $200. 

Art Direction + Animation
Christine Navarro
Copywriting + Logo Design
Nic Evans

Logo
Adobe Illustrator



U&I website service mockup
Figma


Social animations

Packaging



Keychain
Customers that rent a U-Haul through the U&I service receive a free keychain to keep when they receive the keys to their rented vehicle